Why most people will never be great at gateway sites

It is natural to want to talk in your terminology and not that of your visitor. Companies who sell in a B2B environment typically write content with their product names and internal terminology. Since heading tags typically make text contained in them larger than normal text on the page, this …

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Focus on ROI Instead of backlinks

Then, you can come up with a product for those individuals. We also recommend checking Google Tag Manager to take inventory of active scripts on your site. Search Engine Optimization (SEO) refers to the process of making a website more visible within search engine results pages. I'm not a big …

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Actionable tips on javascript and Instagram

Most people have heard of SEO, or Search Engine Optimization. This process generally involves making changes to a website to make it more visible to search engines and improving the site's rank. It's no longer a means of holding a high page rank, it's about bringing qualified traffic to your …

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Are search volumes affected by comment spam

The integration tools located at the peak of the pyramid help the company's marketing team make certain all of the elements of the plan are consistent and effective. With over 6 websites online for every person on earth, you need to be ready to work if you want your site …

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Does the Yahoo indexer really care about widgets

Although website traffic is different from converting traffic, it is still an indicator of your relative site visibility. One approach to avoiding thin content is to pay attention to page word count. Watching the trends of the wearable-computing category is helpful because they are the search umbrella (bucket) that jewelry …

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How to learn about local search in a few hours

Users can be grouped into the four areas of the marketing and sales funnel familiar to traditional marketers: a suspect, a prospect, a lead, and a sale. But it certainly can get as technical and detailed as you want to make it. Authority relates to the link profile of any …

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